You may rely on reviews to be a smart consumer and make a good choice for a purchase, but it’s possible that you’re reading an opinion generated by a machine. The use of AI in online reviews searches for and compiles reviews from multiple sources. In addition, AI has also been employed to write reviews, which makes online shopping even more complex than it already was.

The history of AI dates back to about 1955 and the first AI device, “The Logic Theorist.” It’s not a new concept. There have been ideas about the potential for AI and the ability for AI to revolutionize our lives for a long, long time. However, it’s only been recently that the practical applications and developments have begun to snowball.

Regulating emerging technology is a slow process and difficult to keep up. Each proposed rule must be written, reviewed, re-reviewed, edited, debated, and voted on, and then, depending on whether the vote passed or failed, enacted. New discoveries occur at a frantic pace, changing the field and moving the world in new directions. In many ways, it is like shooting at a moving target.